Returning to direction after seven years, we all know that Rocky Aur Rani Kii Prem Kahaani is a love story that is close to Karan Johar. The filmmaker is leaving no stone unturned to promote the Ranveer Singh, Alia Bhatt starrer and recently we hear that the director-producer has devised a unique promotional strategy to launch the first track of the film, which is a romantic number called ‘Tum Kya Mile’, which is to be held next week.
Readers would recall that the teaser of Rocky Aur Rani Kii Prem Kahaani which was launched last week featured a couple of lines from the song ‘Tum Kya Mile’ and now we hear that Karan Johar will be releasing the romantic track in the coming days. Ahead of the launch, Karan has shared a series of videos showcasing the excitement from Mumbai to London in this unique promotional strategy. In the set of videos, the Dharma Productions have decided to showcase a new promotional strategy where the song ‘Tum Kya Mile’ is written across the skies in the most romantic way and each video is set against an iconic backdrop, from different cities which includes the Lotus Park in Sydney, the Niagara Falls in USA, Big Ben in London, Marine Drive in Mumbai, and the famous Dubai Frame.
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Along with the song launch, we also hear that the trailer of Rocky Aur Rani Kii Prem Kahaani will also be releasing soon. The film marks the return of Ranveer Singh and Alia Bhatt together on the big screen after their 2019 outing Gully Boy. Besides them, the film also boasts of an extensive ensemble cast which includes Jaya Bachchan, Dharmendra, Shabana Azmi, Anjali Anand, Kshitee Jog, Aamir Bashir, Namit Das, Churni Ganguly, Tota Roy Chowdhury, among others. The film is slated for release on July 28.
The post Rocky Aur Rani Kii Prem Kahaani: From Mumbai to Niagara Falls, everyone is excited to see the chemistry of Ranveer Singh and Alia Bhatt in ‘Tum Kya Mile’ appeared first on Bollywood Hungama.
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